Privacy Policy

Last Updated: May 8, 2026

Switchboard Health, Inc. ("Switchboard," "us" or "we") provides this Privacy Policy to describe how we handle Personal Information when you visit our website at switchboardhealth.com, or its affiliated and successor sites (the "Site"), and when you use the products and services we provide through the Site (collectively, the "Services").

Please read this Privacy Policy carefully as it contains important information about our practices regarding your Personal Information.

This Privacy Policy does not apply to "protected health information" that is subject to the Health Insurance Portability and Accountability Act ("HIPAA"). In some cases, we handle protected health information as a "covered entity." In other cases, we handle protected health information as a "business associate" on behalf of our customers that are covered entities (e.g., health plans). For information about how we handle protected health information as a covered entity, please contact us at info@switchboardhealth.com. For information about how we handle protected health information on behalf of our covered entity customers, please contact the applicable customer.

In addition, this Privacy Policy does not apply to the collection and use of information pertaining to job applicants or our employees, contractors, or agents.

This Privacy Policy may change from time to time. Any updated Privacy Policy will be effective when posted. You should check this Privacy Policy periodically for updates.

Our Services are intended for access and use by users that reside within the U.S. and its territories. If you are not a resident of the U.S. or its territories, you should not attempt to access or use our Services. We acknowledge that visitors from outside the U.S. may incidentally access our Site; in such cases, your information will be processed in the United States in accordance with this Privacy Policy.

SECURITY SAFEGUARDS

We use reasonable measures and safeguards to help protect your Personal Information. You understand and acknowledge that no data management or transmission system over the Internet or any other public network can be guaranteed to be 100% secure. Information collected by third parties may not have the same security protections as information you submit to us, and we are not responsible for protecting the security of such information.

PERSONAL INFORMATION WE COLLECT

Personal Information you provide. We collect Personal Information about you that you input into forms on our Site, such as your name, email address, phone number, company name, job title, and the content of messages you send to us.

We collect information you choose to provide on public areas of our Site or transmitted to other users of our Services or third parties (collectively, "User-Provided Content"). Your User-Provided Content is posted and transmitted to others at your own risk. Note that if you make any Personal Information publicly available on the Site, anyone may see and use such information outside of Switchboard's control.

Information collected automatically and through tracking technologies. As you navigate our Services, we may also collect information automatically through cookies, web beacons, and similar technologies. Cookies (e.g., session, persistent, and flash) are a type of technology that installs a small amount of information on a user's computer or other device when they visit a website.

Pixels, web beacons, and tags are types of code or transparent graphics. In contrast to cookies, which are stored on a user's computer hard drive, pixels, web beacons, and tags are embedded invisibly on web pages.

We, and third parties we authorize, may use cookies and other tracking technologies to collect information about your Internet connection, equipment you use to access our Services, and usage details, such as IP address, location, cookie ID, device ID, ad ID, traffic data, logs, referring/exit pages, date and time you use our Services, error information, and other communication data and the resources that you access through our Services.

We use Google services (such as Google Analytics and Google Ads) to help us understand how visitors interact with our Site and to measure the effectiveness of our marketing. For more information on how Google uses your data when you visit our Site, please visit Google's Privacy & Terms site.

You can manage your cookie preferences through the consent banner displayed on your first visit to our Site, or by adjusting your web browser settings. Because each web browser is different, please consult the instructions provided by your web browser (typically in the "help" section). If you choose to refuse, disable, or delete these technologies, some of the functionality of the Services may no longer be available to you.

We honor Global Privacy Control ("GPC") signals from California residents and other U.S. residents whose state laws require us to do so. At this time, we do not honor older Do Not Track ("DNT") browser signals, which are not standardized across browsers.

HOW WE USE YOUR PERSONAL INFORMATION

We may use Personal Information:

• To provide products and services you request, respond to your inquiries, send you administrative information; provide you with customer service; verify customer information; host events; and otherwise facilitate your relationship with us.
• To personalize your experience on our Services by presenting products and offers tailored to you; to deliver and measure advertising on third-party platforms (including Google, LinkedIn, and Meta), which may involve developing audiences, matching your information to known users on those platforms, and identifying you across devices and sites for advertising purposes; to analyze interactions with us or our Services; and to send you newsletters, surveys, questionnaires, or information about events. You can unsubscribe from our email marketing via the link in the email or by contacting us using the information below.
• For internal research and product improvement purposes, such as verifying and maintaining the quality and safety of our products and services; improving our products and services; designing new products and services; evaluating the effectiveness of our advertising and marketing efforts; and debugging and repairing errors with our systems, networks, and equipment.
• For internal business purposes, such as day-to-day operation of our business; maintaining internal business records, such as accounting, document management, and similar activities; enforcing our policies and rules; management reporting; auditing; and IT security and administration.
• For legal, security, or safety reasons, including as necessary or appropriate under applicable law or to comply with legal processes; to respond to requests from government authorities; to enforce our Terms and Conditions; to protect our operations or those of any of our affiliates; to protect our rights, privacy, safety or property, or that of our affiliates, you, or others; or to allow us to investigate a security incident or breach of our IT systems and to pursue available remedies or limit the damages that we may sustain.
• In connection with a corporate transaction, such as if we acquire assets of another business or sell or transfer all or a portion of our business or assets, including through a sale in connection with bankruptcy and other forms of corporate change.

We may use anonymized, de-identified, or aggregated information for any purpose permitted by law.

HOW WE DISCLOSE PERSONAL INFORMATION

We share Personal Information of visitors, users, patients, and providers as follows:

• For business purposes. We may share your Personal Information with vendors and service providers who help us manage, maintain, or promote our business. These include our data hosting and data storage partners, technology services and support, and data security vendors. We also may share Personal Information with professional advisors, such as auditors, law firms, and accounting firms. For example, we may disclose your name, email address, phone number, and address if you provided it to us via a form on the website to service providers. We may also share your connection and site usage details (such as the equipment you use to access our data and access records) with service providers to improve the Site and the Services.
• For advertising and analytics. We share certain information (such as your IP address, device identifiers, browser information, and on-site behavior) with third-party advertising and analytics platforms including Google, LinkedIn, and Meta to deliver, measure, and improve advertising. This may include uploading hashed contact information to match you to your accounts on those platforms (sometimes called "Customer Match," "Matched Audiences," or "Custom Audiences").
• For marketing purposes. We may disclose your Personal Information for marketing purposes relating to our products or services, and to third parties to permit them to send marketing communications to you regarding our products or services.
• With your direction or consent. We may share Personal Information with third parties if you request or direct us to do so.
• With affiliates within our corporate group. We may share your Personal Information with any affiliates within our corporate group.
• Compliance with law and other legal, security, or safety reasons. We may share your Personal Information to comply with applicable law or any obligations thereunder, including cooperation with law enforcement, judicial orders, and regulatory inquiries.
• In the context of a transaction. We may share your Personal Information in connection with an asset sale, merger, bankruptcy, or other business transaction.
• For other business reasons. We may share your Personal Information to enforce any applicable terms of use or service, and to ensure the safety and security of the Services and/or our users.

We do not sell Personal Information in exchange for monetary consideration. However, some of our advertising activities — including the use of advertising pixels and audience-matching tools provided by Google, LinkedIn, and Meta — may be considered "sharing" or "sale" of Personal Information under certain U.S. state privacy laws (such as California's CCPA/CPRA). You have the right to opt out of this sharing as described in the "Your Privacy Rights" section below.

YOUR PRIVACY RIGHTS

Depending on the U.S. state in which you reside, you may have the following rights regarding your Personal Information:

• Right to know / access. Request information about the categories and specific pieces of Personal Information we have collected about you, the sources of that information, the purposes for collecting it, and the categories of third parties with whom we share it.
• Right to delete. Request deletion of Personal Information we have collected from you, subject to certain exceptions.
• Right to correct. Request correction of inaccurate Personal Information we maintain about you.
• Right to opt out of sale or sharing. Opt out of any "sale" or "sharing" of your Personal Information for cross-context behavioral advertising.
• Right to limit use of sensitive Personal Information. Limit our use and disclosure of sensitive Personal Information to specific permitted purposes.
• Right to non-discrimination. Not be discriminated against for exercising any of these rights.

These rights are recognized in varying forms in California (CCPA/CPRA), Virginia (VCDPA), Colorado (CPA), Connecticut (CTDPA), Utah (UCPA), Texas (TDPSA), Oregon (OCPA), Montana (MCDPA), and other states with comprehensive privacy laws. The specific rights available to you depend on your state of residence.

How to exercise your rights. To submit a request, please email us at info@switchboardhealth.com with the subject line "Privacy Rights Request" and describe the right you wish to exercise. We will need to verify your identity before processing your request and may ask you to provide information sufficient to confirm your identity. We will respond within the timeframes required by applicable law (generally 45 days). You may also designate an authorized agent to make a request on your behalf, subject to verification.

Industry opt-out tools. In addition to contacting us, you may use the following industry tools to manage advertising preferences and opt out of certain interest-based advertising:

• Google Ads Settings: https://adssettings.google.com/
• Network Advertising Initiative (NAI): https://optout.networkadvertising.org/
• Digital Advertising Alliance (DAA): https://optout.aboutads.info/

Please note that these tools are operated by third parties, not by Switchboard, and your opt-out choices are stored in cookies on your browser — clearing your cookies will reset them.

Appeals. If we deny your request, you may appeal our decision by replying to our response or contacting us at info@switchboardhealth.com with the subject line "Privacy Rights Appeal."

CALIFORNIA RESIDENTS

In addition to the rights described above, California residents have specific rights under the California Consumer Privacy Act and California Privacy Rights Act (collectively, "CCPA/CPRA"). In the preceding 12 months, we have collected the following categories of Personal Information: identifiers (such as name, email address, phone number, and IP address); commercial information (such as records of services requested); internet or other electronic network activity (such as browsing history and interactions with our Site); geolocation data (general location based on IP address); and inferences drawn from the above.

Sources of this information include you directly, your devices, our service providers, and third-party analytics and advertising providers.

We disclose these categories to: service providers and contractors; advertising and analytics partners (including Google, LinkedIn, and Meta); professional advisors; affiliates; and government or legal authorities when required.

We share Personal Information with third-party advertising platforms (Google, LinkedIn, Meta) for cross-context behavioral advertising purposes. California residents have the right to opt out of this sharing at any time by emailing info@switchboardhealth.com with the subject line "Do Not Share My Personal Information," by using the cookie consent banner on our Site to decline advertising cookies, or by using the industry opt-out tools listed above.

Under California Civil Code §1798.83 (the "Shine the Light" law), California residents may also request information about our disclosure of Personal Information to third parties for those third parties' direct marketing purposes by contacting us using the information below.

NEVADA RESIDENTS

Nevada residents may submit a verified request to opt out of the sale of certain Personal Information by contacting us using the information at the end of this Privacy Policy.

THIRD PARTY WEBSITES AND LINKS

This Privacy Policy does not address the privacy, information, or other practices of any third parties, including your health care providers or your health plan, the manufacturer of your mobile device, and any other third-party mobile application or website to which the Site may contain a link, including third-party services or platforms such as social media sites. We do not control such third parties and are not responsible for the content of their platforms, their privacy policies, or their use of your information. Any information submitted by you directly to these third parties is subject to that third party's Privacy Policy.

CHILDREN'S PRIVACY

Our Services are not intended for individuals under 18 years of age, and we do not knowingly collect or sell Personal Information from children under 18. If you are under 18, do not use or provide any information to our Services or through any of their features. If we learn we have collected or received Personal Information from a child under 18 without verification of parental consent, we will delete it. If you are the parent or guardian of a child under 18 years of age whom you believe might have provided us with their Personal Information, you may contact us using the information below to request that it be deleted.

RETENTION OF PERSONAL INFORMATION

We generally retain records only as long as necessary, and as required for our business operations, for archival purposes, and/or to satisfy legal requirements. When determining the appropriate retention period for Personal Information, we consider various criteria, such as the amount, nature, and sensitivity of the Personal Information; potential risk of harm from unauthorized use or disclosure; purposes for which we process your Personal Information; whether we can achieve those purposes through other means; and business operations and legal requirements. Because we maintain our Services to protect from accidental or malicious loss and destruction, residual copies of your Personal Information may be retained in our backup and archival systems for a limited time, after which the information will be automatically deleted or put beyond use where deletion is not possible.

CONTACT US

If you have questions regarding this Privacy Policy, please contact us at:

Switchboard Health, Inc. Email: info@switchboardhealth.com